Client: Nottingham Trent University

 

Brief: Create a brand identity for NTU’s first creative careers fair; by students - for students.

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Team Members: Kyrie Gordon, Shinaz Saeed, Sarah Watts and Hannah Powell.

 

 

This live brief set by the university was put out to tender among the MA Visual Communications cohort. As part of the winning team, we pitched and subsequently produced the brand identity for LEAP the Creative Industries Expo.

 

Strategy for LEAP- Creative Industries Expo: Focus on the journey from student to employment within the creative industries.

 

More than just a visual design for a poster, the identity for Leap had to transpose onto the design of the event itself and also engage students across a multitude of creative disciplines.